LiveLove.org is on a mission to build communities who create hope & positive impact for Nature, Society and Culture in cities around the world.

Live Love Beirut was created in 2012, as a way to create hope through positive storytelling on social media, and making Lebanon better. 

Transparency:

The funds of the Live Love Beirut bracelets sales are reversed to Live Love Lebanon, NGO. Unless the bracelets are made in partnership with NGO's (ie: Live Love Chabrouh, Live Love Heartbeat, Live Love My School Pulse, etc...) then they go respectively to them. So, here's what you're supporting when you buy a Live Love Beirut bracelet:

Mission:

Our mission is clear, and has been clear from the start. To share, celebrate and help the Beauty of Lebanon. The funds we make help us build the teams and products to better serve our mission. Everyday we deliver high quality content to hundreds of thousands of followers. This takes time and man power. Every month we create events across the country or give workshops in positive storytelling and activism. We have 55 volunteers. We give workshops to young people in the Bekaa, in Tripoli, in the South. We organize a festival every summer to bring our community together. We do Live Love Tours. Live Love Products are: our social media channels, offline events, ambassador program, the Live Love bracelets. 

The Live Love Results: (or what your support made happen)

26 Million Likes for the Beauty of Lebanon. A community of 250K people who share positivity and restore hope and faith in humanity. 42 Live Love Events around Lebanon since 2012. Grouping the Lebanese Diaspora around our shared love of Lebanon with 45% of our followers being outside of Lebanon (USA, Canada, France, Brazil, etc). A ground breaking record, for the first time a campaign initiated by Youth got entirely adopted by the Ministry of Tourism as the official national campaign of Tourism.

What's in the pipeline:

– The Live Love Lebanon Ambassador network

– The Live Love Beirut Festival

– The Live Love Beirut App 

– The Live Love Beirut exhibition

 

Our legal structures:

You see advertising on the Live Love Beirut social media. Here's why: at Live Love, we believe in a business model for social impact. We carefully select the brands we collaborate with, and we make sure we do it in a way that's aligned with our mission, even more so, that enhances it. Revenue from advertising goes to our SARL. We chose to have both a company and a non profit because in Lebanon, there is no legal structure to adopt to incorporate as a social enterprise. The equivalent of a Benefit Corporation in the United States, such as Etsy, Patagonia or Kickstarter. We wanted from the start to build a business that would serve our community through the work it does, and through the way it partners with other corporations. Also, a business that would scale internationally and bring job opportunities to Lebanon (As you can see Live  Love is now blooming in other countries across the Middle East).